The Google Ad Guy — for Tattoo Studios

Real Account · Potato Parlour, Singapore

From S$4k to S$22k a month. 📈

Same studio. Same ~S$1,500/month budget. The difference is an account that's actually managed — week after week, the waste gets cut and the winners scale.

📈 Monthly revenue climbing across the engagement Ad cost per booking: S$214 → S$32

142

Bookings

Tracked appointments driven, at an average ticket of ~S$470 each.

2.6→14.8x

The Climb

Started near break-even. By the peak month, every S$1 of ads returned S$14.80 in bookings.

S$12.9k

Net Profit

Cash in pocket after artists, ad spend and management. The ads paid for themselves, then some.

What I actually do

Three things, every week.

No vanity dashboards. No 12-month contracts. Just bookings.

Audit & build

Find what your customers search
Build campaigns around your money styles
Track bookings (not just clicks)

Optimise weekly

Cut wasted searches
Put more money on winning keywords

This dropped cost per booking from S$214 → S$32.

Report in profit

One clear monthly report
You always know what your money did

Not just tattoos

Same playbook. Every industry.

Before tattoos, I ran this for gyms, property developers, i-gaming, e-commerce and aesthetic clinics — same playbook every time. Lifetime across all accounts: $11M ad spend → $36M tracked revenue, 100,000+ leads.

1 gym → 5 gyms in a year

Personal training group · Malaysia

Before

Inconsistent leads, poor quality, high cost per lead.

After

Lead cost S$88 → S$35 per appointment. Scaled to 5 outlets, each at 5x ROI.

550+recurring members

5xROI / outlet

−60%cost per lead

Aesthetic Clinic Group

4 outlets · S$10k in → S$110k out

Pico laser & injectables · 4 locations

Before

Zero online presence. "Boosted posts" with no results across 4 outlets.

After

Cost per lead S$23. AOV S$590/visit. S$10k spend → S$110k return.

2,000+customers

11xROI

S$23cost / lead

Gym & clinic figures converted from MYR to SGD for comparison. Tattoo figures in SGD.

Simple, honest pricing

You make money before I do.

At a ~$400 average piece, just 2–3 bookings a month covers my entire fee. Everything after that is yours.

Most studios start here

Google Ads Management

$500 / month

+ your ad budget (start from ~$500/mo and scale up). Month-to-month. Cancel anytime.

Full campaign build around your best styles
Call + booking conversion tracking
Weekly optimisation (the part that compounds)
No paying for junk clicks
One clean monthly profit report
Direct line to me — no account managers

Start with a free audit

Booking Landing Page

$2,000 one-time

Optional. A fast page that turns ad clicks into booked consults — like potatoparlour.co, which I built.

Mobile-first, loads fast
Portfolio + styles + artist bios
Built-in booking / enquiry flow
Designed around the traffic I send it

Ask about a page

Priced in USD. Local equivalent (SGD / AUD / GBP / CAD / NZD) on request.

Straight answers

"I've heard ads don't work for tattoos."

I tried boosting posts before and wasted money.

Boosting shows your work to people scrolling for fun. Google Search catches people already typing "tattoo shop near me" with their wallet out. Different intent — that's why the studio above went from break-even to 14.8x.

$1,500 a month in ad spend feels like a lot.

It's a dial, not a leap. We start smaller and scale only once bookings are real and tracked. You see cost-per-booking in every report, so you're never spending blind.

Why month-to-month and not a contract?

I'd rather earn the next month than trap you in twelve. If the bookings stop, you stop.

What do you need from me to start?

Access to a Google Ads account, your booking link or phone number, and your three best money pieces. I never need your passwords.

Let's fill your chair

Free audit. No pitch deck.

I'll look at your studio, your city, and what your competitors bid on — and tell you exactly what Google Ads could do for you. If it's not worth it, I'll say so.

Message me on WhatsApp See a page I built ↗

Prefer email? Drop your studio details and I'll send your free audit.

The Google Ad Guy — Google Ads for tattoo studios · Singapore-based, working globally.